Updates

New report: To track or not to track? Towards privacy-friendly and sustainable online advertising

Our new report: To Track or Not to Track? Towards Privacy-friendly and Sustainable Online Advertising shows that it’s actually possible to reform the ad tech industry without bankrupting online publishers. But in order to make that happen, EU policymakers must create a regulatory push by enforcing the GDPR and adopting new rules which would incentivise the uptake of alternatives.

New Ad Tech class action: Oracle and Salesforce taken to court in the Netherlands

Dutch Foundation The Privacy Collective has sued tech giants Oracle and Salesforce for their online advertising practices. In the Netherlands alone, these two companies are processing millions of people’s data in a manner that is not GDPR compliant. Panoptykon stands with The Privacy Collective in wanting this case to go to court so that the companies can be held accountable.

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