“We don’t have to manipulate our customers or exploit their vulnerabilities to scale up” – European entrepreneurs and social organizations appeal to the MEPs to put an end to invasive and privacy-hostile practices related to surveillance-based advertising and thus open the market to ethical and innovative online ads, which respect users’ rights and their choices. On the opposite bench – the Big Tech lobby fights for the status quo to remain – despite the well-documented social and individual harms caused by the current ads ecosystem.

Following a number of complaints filed in 2018 and 2019, including by Panoptykon and Bits of Freedom, and coordinated by the Irish Council for Civil Liberties, the Belgian Data Protection Authority has found that the consent system developed and managed by the adtech industry body IAB Europe, and used by many websites in the EU, is illegal under the GDPR.

Between 15th-19th of September, in the week leading up the first year anniversary of the 13 Necessary and Proportionate Principles, Panoptykon Foundation and the coalition behind the 13 Principles will be conducting a week of action explaining some of the 13 guiding principles for surveillance law reform. Every day, we'll take on a different part of the principles, exploring what’s at stake and what we need to do to bring intelligence agencies and the police back under the rule of law.

Sharing information is less and less our free choice. The society requires high visibility: those, who don't expose themselves become suspicious or excluded. But sharing is just the beginning. The real purpose behind it is profiling. Be that our insurance or health care scheme, unemployment benefit or school curriculum – more and more services depend not so much on who we are in reality, but on the quality of our digital profile. Who designs these algorithms? What business and political stakes are behind? Katarzyna Szymielewicz comments on contents of our digital profiles and its implications.

From May 25th the new General Data Protection Regulation will come fully into force. From Panoptykon’s point of view it is a change for the better. The GDPR is the outcome of the legislative process which we were engaged in from the very beginning (already when the European Commission announced the public consultation in October 2010!). Thanks to the new regulation it will be easier for us to fight against bad practices of companies that until now exploited our personal data and calculated profit without even noticing our rights.